What they're saying...

"This store offers the best baby products of it's kind anywhere around and has quite possibly the friendliest staff in the Memphis area"

"It is fabulous. Love the brands, the design, the layout, etc. It is adorable!"

"Unique products. Good customer service. Pleasant atmosphere. Inviting window displays."

Our store features items and local artists like...

  • Nursery Bedding
  • Children's Bedding
  • Bedroom Furniture
  • Art & Wall Decor
  • Unique Clothing
  • Strollers & Car Seats
  • Baby Registry
  • Mealtime Essentials
  • Playtime Goodies
  • Bathtime Accessories
  • Gifts for Mom & Dad
  • One of a Kinds

A Baby Shower in Your Honor

Jun 04, 2018 | By Claire Martin

Calling all sweet mamas-to-be, you're invited to a special baby shower event where the guest of honor is you!
 
On Tuesday, June 12th, join us from 5 - 8 PM to enter to win exciting giveaways, meet representatives from top baby brands, and mix and mingle with other expecting moms in the Memphis community. We'll spoil our mamas-to-be with sweet party favors, snacks and sips as you chat about all things itty bitty!

Special Giveaways


UPPAbaby G-Luxe Stroller | $299 value


Cybex Sirona Car Seat | $329 value


Jennifer Saltsman Photography Session | $575 value


Dockatot | $189 value


Jujube Diaper Bag


Skiphop Activity Gym

Brands in Attendance

  • UPPAbaby - Learn about the wide variety of gear options Uppababy offers and see why it's our very top brand.
  • Cybex - Are safety features your top priority in choosing gear? Cybex has the top technology features to check every box on your list.
  • Nuna - See all the thoughtful and everyday-inspired gear that Nuna has, all to make your life easier.
  • Ergobaby - See all the ways to carry your little one while staying hands free.
  • Dockatot - Learn from the pros on why the Dockatot is a mom must-have.
  • JujuBe - From bags to backpacks and options in between, learn how to stay organized with baby while on the go.
  • Jennifer Saltsman Photography - Browse her beautiful portfolio and talk about options to photograph your growing family.

This is one baby shower you don't want to miss! Bring a friend, and we will see you on Tuesday, mamas.

Please Note: Limited quantities of party favors available. Party favors are only available to expecting moms on a first come, first serve basis. Only expecting moms may enter to win the 2018 Baby Shower Giveaways.

We're Celebrating Memorial Day All Week

May 20, 2018 | By Claire Martin

We're kicking off summer in a major way, with the BIGGEST sale of the season! Celebrate Memorial Day with extra sweet savings on your favorite Itty Bitty clothing. Purchase one clothing item at full price, and get another item at 40% off. Plus, take 50% off sale rack clothing in-store! This is the week you've been waiting for, Mamas! 

We'll see you in-store, won't we?

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Time to Shop | 2018 Warehouse Sale

Apr 11, 2018 | By Claire Martin

Drumroll, please! Our 2018 Warehouse Sale is back in our most beautiful way yet, with amazing deals from all three of our locations! April 28th-30th, come out and shop beautiful home decor and dazzling accessories from Bella Vita, baby essentials and apparel from Itty Bitty Bella, and stunning furniture finds fresh off the showroom floor at The Back Room.

Where:

The Back Room Warehouse
7846 Trinity Rd #105, Cordova, TN 38018
(The first building West of Volvo dealership)
Itty Bitty shoppers will use the front door.

When:

Saturday, April 28th - Monday, April 30th
Saturday | 8AM - 12PM
Sunday | 1PM - 5PM
Monday | 4PM - 7PM

Important Facts

-Bella Vita & The Back Room sale entrance will be behind the building, with its own checkout line.
-Itty Bitty Bella sale entrance will be at the front doors, with its own checkout line.
-Warehouse doors will be closed until 8 AM, unless you purchased an Early Access ticket.*
-Once inside, you can shop all three brands.
-Cash only for orders under $200. Orders over $200 can pay by credit card. No checks. (We will have an additional EXPRESS checkout line this year)
-Everything remaining on Monday, April 30th will be an additional 50% off!



Purchase a $40 Early Access ticket

Just like last year, our sale has a new spin-- serving others. By contributing, you get exclusive early access to the sale's best steals! It's a win-win--- score big while you serve your community.

When you purchase the $40 early-access ticket, a few things happen:

1. The money goes straight to Regional One Health Foundation, right here in Memphis. Every bit donated goes directly to saving lives and the incredible work they do.
2. You get in the gates early on Saturday, from 7 AM-8 AM, to score big before the crowd arrives.
3. You receive a Memphis Forever t-shirt that showcases the cause you're supporting.

To purchase, stop by Bella Vita, call 901-850-0892 or buy online.

In the meantime, find Bella Vita's Facebook event page to see sneak peeks leading up to the sale. We'll see you then!

We're Hiring Saturday Stars

Apr 06, 2018 | By Claire Martin

Do you love everything about Bella Vita and Itty Bitty Bella? Would you like to earn some extra cash and get incredible discounts on all your favorite products? Bella Vita is looking for an energetic Saturday Star to join our team on our busiest day of the week! For each Saturday worked, Saturday Stars receive 40% off any three items from Bella Vita or Itty Bitty Bella. Whether you’re a stay-at home Mom or a full-time employee elsewhere, this is a great opportunity for anyone who’s free on weekends.


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