What they're saying...

"This store offers the best baby products of it's kind anywhere around and has quite possibly the friendliest staff in the Memphis area"

"It is fabulous. Love the brands, the design, the layout, etc. It is adorable!"

"Unique products. Good customer service. Pleasant atmosphere. Inviting window displays."

Our store features items and local artists like...

  • Nursery Bedding
  • Children's Bedding
  • Bedroom Furniture
  • Art & Wall Decor
  • Unique Clothing
  • Strollers & Car Seats
  • Baby Registry
  • Mealtime Essentials
  • Playtime Goodies
  • Bathtime Accessories
  • Gifts for Mom & Dad
  • One of a Kinds

"Egg"stravagant Easter Baskets

Mar 29, 2015 | By

Filling your Itty Bitty's basket can get overwhelming with all the sugary, chocolate-covered options, but we've made it easier than ever this year! We've gathered some of our favorite items for your Itty Bitty's basket...From books and bunnies to bonnets and sweet clothing, the Easter Bunny will have options galore this Easter season!

Board Books

We love a good book...And this Easter, we have two precious titles to fit the Easter holiday! These super cute board books are perfect for learning a playtime fun! The You Are My Baby Series is a bestseller among our little customers, and any of their titles are a perfect addition to this year's Easter Basket!

Beaufort Bonnet

Seersucker, bonnets, and bow ties. Three things that are synonymous with with south. This Easter, your Itty Bitty can show off their budding southern style with Beaufort Bonnet! The Beaufort Bonnet is more than just timeless and sweet in design; it’s washable and practical, unarguably the most stylish way to doll up your Itty Bitty! 

Sarah Robertson Bunny Painting

Sarah Robertson has brought the sweetness and innocence of bunnies to life with her newest series of original art! With cute little canvas blocks that are perfect for displaying in your little one's room, these precious paintings are a great way to introduce your Itty Bitty to fine art at an early age!

SunSan Sandals

No Easter outfit is complete without an adorable shoe! Crafted from lasting leather and other materials, children run hard and these smart shoes are ready for the test. With adorable styles for boys and girls, your Itty Bitty can cruise in style this spring and summer with our favorite little sandal!

Sweet Knit Caps

Keep those sweet little heads warm and cozy this spring with these adorable knit sweet pea caps! With adorable options for boys or girls, these little darlings are a great Easter Basket filler for the youngest of Itty Bitties!

Mealtime Fun 

SkipHop makes mealtime on the go simple (and adorable!) Little ones will love having their very own plate, bowl and cup featuring their favorite Zoo character! Bright colors and whimsical faces make mealtime fun. 

Kickee Pants

Being comfy has never been cuter! Designed for sleep, play, and everything in between, Kickee Pants are a must for your Itty Bitty's basket! From darling dresses, to cozy coveralls, to gleeful gowns, their newest spring collection is a true favorite!

Angel Dear Lovies

Add a little love to your Itty Bitty's basket with an Angel Dear Lovie. This sweet and plush lovie is perfect for toting through the carpool line, and it will quickly become baby's new security blanket with its soothing sounds and cuddly texture. 

JellyCat Bunnies

Every kid needs a stuffed bunny to call their own...And with Easter approaching, what better treat to leave in your little one's basket! JellyCat plush bunnies are soft and versatile from brown bunnies to purple! These are our favorite of even our tiniest customers, and it'll soon be a favorite of your Itty Bitty!

SkipHop Toys

Your Itty Bitty will love a bright, fun toy from SkipHop in their basket! With age-appropriate toys from infant to toddler, these cuties are sure to please your little ones! We love the Stack & Stick Animals, and they are perfect for little hands! Another favorite is the Roll-Around Rattle, which is a great form of developmental play!

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The Hunt Is On For "Egg-stra" Special Easter Fun! 

It’s Easy Being Green with eco-kids!

Mar 17, 2015 | By

Eco-kids art supplies

Your Itty Bitty may not always eat their fruit and veggies, but at least they’ll have a blast playing with them with all-natural art supplies from eco-kids®! As a family-operated business, they live up to their slogan: creative play the natural way™.

You can engage your Itty Bitty in hands-on learning about protecting the Earth and the importance of reducing, reusing, and recycling, while knowing your little artist is safe from harsh chemicals and toxins. eco-kids® also works with eco-friendly companies around the country producing products from natural ingredients to creating unique packaging, so there’s no doubt they’re natural from the inside out! 



Made from plant, fruit, and vegetable extracts, this malleable dough is a safe alternative for play-dough fun! With ingredients like beets, blueberries, carrots, and purple sweet potatoes you can have peace-of-mind knowing that when your Itty Bitty inevitably tastes their creations, nothing toxic is going into their mouths. And in five earthy colors: yellow, orange, green, pink, and blue, creativity never looked so natural! Also available in Gluten-Free.

eco-finger paint™ and eco-brush set™

Finger Paints and Brush Set

Beautiful messes are a huge part of childhood. Creating hands-on masterpieces is a great way for your Itty Bitty to explore, and with eco-finger paint™, little hands can explore sensory play the natural way! Made from natural ingredients like carrots, spinach, red grape seed, and red cabbage, you can rest easy knowing your Itty Bitty Picasso is safe whether they paint a rainbow or themselves! 

And as any budding artist will tell you, the right tool makes all the difference when it comes to painting. Made from durable, natural materials like camel hair, recycled aluminum, and untreated white birch, your Itty Bitty will have the tools they need to create non-toxic, Earth-friendly masterpieces.



Designed to look like sea rocks found on the coast, eco-crayons™ are as equally eco-friendly as they are fun. The unique shape allows your Itty Bitty to use their whole hand, strengthening eye-hand coordination all-while creating beautiful works of art. Made from natural wax and mineral pigments, there’s no need to worry about harsh toxins on sensitive skin. Colors include eight earthy-tones of red, orange, yellow, green, blue, purple, brown and black. 

eco-egg coloring kit™

eco-egg coloring kit

Just in time for Easter, the eco-egg coloring kit™ is the non-toxic, natural way to dye eggs. Made from natural and organic fruit, plant, and vegetable extracts, no harsh chemicals will stain you or your Itty Bitty’s hands. The kit comes with three primary color powder packs and a color chart for creating six custom colors. Your Itty Bitty will be able to “eggs”-press them self while learning to measure, mix colors, and follow directions! 

eco-art pad™

eco-art pad

No eco-friendly art supply collection would be complete without an eco-friendly art pad. The eco-art pad™ is made with Forest Stewardship Council (FSC) certified paper and printed using soy ink. Each pad contains 50 sheets of bright, smooth paper, that pairs perfectly with eco-finger paint™ and eco-crayons™.  
Go green with eco-kids® and the Girls at Itty Bitty Bella!

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Top 10 Stocking Stuffer Ideas For 2014

Dec 21, 2014 | By

To all you Mr. and Mrs. Clauses out there finishing up your Christmas shopping for the little girls or boys on your nice list, steer your sleigh on over to Itty Bitty Bella for some stupendous stocking stuffers. From games and toys to books, bows, and play mats, you'll find a little bit of everything to stuff and stuff and stuff. From the fun to the practical, girly to boyish, check out our Top 10 Favorite Stocking Stuffers for ideas and come into the store for even more inspiration.

1. Bella Tunno Paci Clips

Bella Tunno Giraffe Rattle

Both fancy and functional, keeping up with pacifiers has never been so easy and stylish. These convenient and cheerfully-patterned binkers are a great stocking stuffer for both mom and baby, and a great way to keep pacifiers clean and close.

2. SkipHop Giraffe Rattle

SkipHop Giraffe Rattle

This dynamic pal is shaped just right for small hands, and makes different sounds when baby plays. Shake to hear rattle, squeeze for a squeak, and wave side to side to hear both!

3. Jellycat Stuffed Animals

JellyCat Stuffed Animal

Sure to become your child's next beloved stuffed animal, this adorable, quirky creature is a delight for all ages! Sophisticated, soft, and perfect for cuddling, you won't find anything more durable and plush for your little one to tote around. 

4. BabyLit Books 

BabyLit Books

BabyLit Books

BabyLit Books

Introduce your toddler to the world of classic literature in a fun way with these precious primer books...Each story hones in on counting, opposites, good manners, and many more great lessons for little ones! 

5. Wubbanubs



 No baby's stocking is complete without the ever popluar Wubbanub! This pacifier and snuggly toy combo is a sweet and soothing comfort to your little one at home or on the go! Collect several animals for the diaper bag or Grandma's

6. SkipHop Utensils and Plates

SkipHop Mealtime

Little ones will love having their very own plate, bowl and cup featuring their favorite Zoo character! Bright colors and whimsical faces make mealtime fun. 

7. Eeboo Story Cards & Games

Eeboo Games

These great gifts encourage literacy, story telling, drawing, imaginative play and basic math skills. What a fantastic way for your little one to learn AND play! Fill your stockings with fun and learning this year with Eeboo!

8. Bella Tunno Chalkboard Mats

Bella Tunno Chalk Mat

Bella Tunno Chalk Mat

This on-the-go chalk mat is the perfect stocking stuffer for the little ones with BIG imaginations! Your toddler can express their artistic ability anywhere with this easy to carry (and clean) mat that will keep them endlessly entertained!

9. Hair Bows

 Hair Bows

Your little girl can never have too many bows, and they are the perfect little happy for your stockings this year! We have every color of the rainbow, in sizes small, medium, and large...matter the occasion, your Itty Bitty will be dressed to impress!

10. Apple Park Farm Buddies

Apple Park Farm Buddies

Being green has never been so fun! Fill your Itty Bitty's stocking with soft and sweet plush toys and rattles this Christmas! Made with the finest eco-friendly materials, these precious pals will be a hit in your baby or toddler's stocking this year!

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Creative Tales for Your Itty Bitty

Nov 17, 2014 | By

Story Lines Books: My Grandma is a Superhero

I always look forward to Wednesdays because it’s the one day a week that I get one-on-one time with my daughter, Vivien (4).  And if you know Vivi, you know that she has such an imagination!  She’s so creative, loves to paint and build things, and loves making up stories- oh the stories she has told others!

Vivi, Age 4Vivi, Age 4

My little budding artist, we have exhausted every handprint, footprint, painting, leaf-rubbing, bead-stringing project!  So, when we received the new “Story Lines” books at the store, I was beyond ecstatic!  Basically, Vivien would be able to illustrate her very own book, from cover to cover!  (We chose “Grandma is a Superhero”, since Grandparents Day was right around the corner).  She would be able to make her Mim into a cape-wearing, cookie baking, cat- rescuing super hero!

My Grandma is a Superhero Book

Each page has text at the top, leaving the rest of the blank page to create her illustration.  We have an arsenal of art supplies, so I readied her craft table with supplies and utensils and let her have at it!  Right now, she is obsessed with creating collages and using markers, so with the exception of a sticker or two, that’s what she used to create “Mim’s” book.  I read each page aloud to her and she went to work!   Of course, I offered suggestions to help her out every now and then, and those suggestions were completely rebuffed!  (It has to be HER idea!).  

Vivi's Storylines Creation

Storylines Children's Books

She was so proud to give her one-of-a-kind creation to her Grandmother!  We’ve already taken home “Dad Can Do Anything” for her dad's upcoming birthday.  I can’t wait to see her next little creation!


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