What they're saying...

"This store offers the best baby products of it's kind anywhere around and has quite possibly the friendliest staff in the Memphis area"

"It is fabulous. Love the brands, the design, the layout, etc. It is adorable!"

"Unique products. Good customer service. Pleasant atmosphere. Inviting window displays."

Our store features items and local artists like...

  • Nursery Bedding
  • Children's Bedding
  • Bedroom Furniture
  • Art & Wall Decor
  • Unique Clothing
  • Strollers & Car Seats
  • Baby Registry
  • Mealtime Essentials
  • Playtime Goodies
  • Bathtime Accessories
  • Gifts for Mom & Dad
  • One of a Kinds

ERGO Baby Carrier

May 05, 2011 | By Cari Hale
Baby wearing widely discussed these days. Besides your group of mom friends, there are organizations and committees that focus solely on baby wearing that you can be a part of.

One carrier that has set the bar high is ERGO Baby- an ergonomic carrier that is comfortable for both the baby and you. We promise you will be pleasantly surprised with the ergonomic design. All the weight from the carrier and the child is placed on your hips and around your mid-section, so you won't have should, neck or upper back pain even if you carry your baby all day long.  What a blessing!


The ERGO Baby carriers come in a wide variety of fabrics (including a breathable mesh and organic cotton) and patterns. Speaking of patterns, we have just been informed that Petunia Pickle Bottom has partnered with ERGO Baby to offer three of their adorable patterns on ERGO Baby carriers! We got a sneak peak of the new patterns and they look absolutely precious! You can catch a glimpse of them on our Facebook page. They will be ready to ship in June 2011.

Ergo Baby
ERGO Baby allows you to carry your child from birth up to approximately 40lbs. Depending on baby's age and your comfort, you can carry your child in three positions: a front carry, side carry, and a back carry. Detailed instructions are provided with each ERGO Baby carrier so you can become a pro at carrying your child in all different positions!

ERGO Baby carriers are machine washable and fully adjustable. You'll be grateful for that when your 5' self and your 6'5" husband want to take turns carrying the baby!

To give you an idea of just how easy it is the wear and adjust the ERGO Baby carrier, we've put together a quick video tutorial. Come by and see us anytime to try them out for yourself, and get a feel for the carry you like best.



- The Girls at Itty Bitty Bella